Points, reward tiers and product rewards — working across ordering website, branded app and kiosk. Built in, not bolted on.
Winning a customer costs money. Keeping one costs almost nothing. Loyalty is the cheapest marketing you'll ever run — if the system actually works across every channel.
Pick the mechanic your customers will understand.
Classic. Earn points on every direct order, redeem against any future purchase. Works across web, app and kiosk.
Bronze, Silver & Gold — give your best customers a reason to stay your best customers. Tier perks, tier thresholds, tier resets all configurable.
Reward customers with products for points rather than money off, offering them the same value but without hitting your GP as hard.
360 points to your next Free Main
A loyalty card inside your own-brand app. Redeemed automatically at the till.
A customer orders a kebab at the till on Monday. On Friday they open your app to order for the family — and the points from Monday are already there. Friday's order applies a tier reward automatically. The till on Sunday shows their points balance and the free side they've already earned.
That's loyalty built in. Not a third-party punch-card sitting alongside your POS, out of sync with your till totals, charging per transaction and keeping the customer data.
Every restaurant obsesses over new customers. The smart ones obsess over the ones they already have. Most owners can't even see the customers they're quietly losing — let alone stop it.
A customer who hasn't ordered in 60 days hasn't stopped eating — they've just found somewhere else. Loyalty gives you a reason to pull them back before a rival does. Auto-trigger a "we miss you" reward when a regular goes quiet and reactivate them on your terms, not on a discount war.
Every order on Uber Eats, Deliveroo or Just Eat is a customer the aggregator owns — not you. Loyalty is the single biggest lever to pull that customer back onto your own website and app, where you're not handing over 25–35% of every order and the email address stays yours for the next campaign.
The gap between a customer who orders twice a year and one who orders twice a month is loyalty doing its job. Reward tiers, product rewards and targeted push notifications all move the frequency dial — same customer, several times the revenue.
Winning new customers is a line on the marketing budget. Keeping the ones you already have is pure margin. Losing a customer is just as expensive as finding a new one — and loyalty is the cheapest, most reliable way to stop the bleeding and drive repeat business.
| Capability | Third-party punch-card app | Aggregator "loyalty" | Andromeda |
|---|---|---|---|
| Redemption at the till | Staff scan a separate app | ✗ | ✓ Automatic at checkout |
| Works on your own-brand app | ✗ Their brand | ✗ Their brand | ✓ Your brand, iOS + Android |
| You own the customer data | ✗ Vendor holds it | ✗ Aggregator holds it | ✓ Your data, GDPR-safe |
| Cost model | Per-transaction fee | n/a — not your loyalty | ✓ Low flat monthly fee |
| Stacked mechanics (points + tiers + rewards) | Usually one mechanic | ✗ | ✓ Stacked and configurable |
| Reporting across every channel | Silo | Silo | ✓ One report, every channel |
"We were paying a third party £1.20 per loyalty redemption. Moving it into Andromeda killed that fee and doubled our sign-up rate because customers got it inside our own app."
Points per pound, reward tiers (Bronze, Silver and Gold) and product rewards. You can stack mechanics — for example points on every order alongside a tier reward once customers hit a spend threshold.
Yes — loyalty is a single engine sitting behind the ordering website, the branded app, kiosk and phone orders. A customer who orders in-shop on Monday sees their balance when they order online on Friday.
Yes. Balances, progress bars, active rewards and next-reward targets live inside your own-brand iOS and Android app. The app is one of the biggest drivers of loyalty sign-up in the first 30 days.
A third-party app lives outside your till, charges per transaction and owns the customer data. Andromeda loyalty lives inside your POS, redeems automatically at the till, runs on your own-brand app and all customer data stays with you.
Deliberately not. The whole point of loyalty is to pull customers onto your own channel, where margin is better. Direct web, app and kiosk orders all earn — Uber Eats, Deliveroo and Just Eat don't.
Typical Andromeda customers see around a 42% repeat rate from loyalty members, basket sizes 25-30% higher on signed-in orders, and roughly 6× the annual order count compared with anonymous customers. Your results vary by cuisine and average order value.
Points and rewards applied automatically at checkout on your own branded ordering site.
See the ordering system →Your own iOS and Android app with loyalty front and centre — the fastest channel to reward repeat customers.
See the app →Push notifications, email and segmentation — turn loyalty data into campaigns that bring customers back.
See marketing →Book a demo and we'll show you the till redemption, the in-app loyalty wall and the reporting — on a menu that looks like yours.
Book a demo