Online ordering system

Your own online ordering system. Your menu. Your customers. Your data.

A branded ordering website and app that plugs into your POS, kitchen and drivers. Low flat monthly fee. No per-order commission chipping away at your margin.

Aggregators pay for themselves — your margin pays for them. A direct ordering channel flips the maths. Every order you take through your own site is an order an aggregator doesn't take a slice of.

An order through your own site — not a third-party marketplace.

Same customer. Very different maths.

A £20 Uber Eats order leaves roughly £14 in your till after commission, fees and card charges. The same £20 order on your own Andromeda website leaves more than £19. Scale that across a year and it becomes the single biggest lever on your profit.

Branded, fast, searchable on Google, linked to your loyalty — a direct ordering system is how independents and chains quietly rebuild margin without putting prices up.

Everything a modern restaurant needs to sell online.

Branded ordering website

Your logo, your colours, your photos, your domain. SEO-ready. Fast on mobile. Not a generic marketplace page.

Native iOS & Android app

Your restaurant's app in both stores. Push notifications. One-tap reorder. Bigger basket sizes than web.

Deals, loyalty & vouchers

Meal deals, stamp cards, tiered rewards, birthday treats, referrals — all built in, all automatic at checkout.

Aggregator price parity

Set per-channel uplifts so Uber users cover Uber's commission. Your direct customers always see the best price.

Stripe payments built in

Apple Pay, Google Pay, cards, saved payment methods. One-click reorder for returning customers. PCI sorted.

You own the customer list

Name, contact, postcode, order history — all yours, GDPR-safe. Market to them. Bring them back. Measurable.

Direct ordering vs. the usual alternatives.

Capability Uber Eats / Deliveroo Cheap web builder Andromeda
Cost per order ~25–30% commission Flat fee + weak features Low flat monthly fee
Own the customer data ✗ They do Some Every customer, GDPR-safe
POS + kitchen integration Tablet chaos Native, one-ticket flow
Loyalty & deals engine Built in, stackable
Branded iOS + Android app ✗ (their brand) Your brand, both stores
Aggregator price parity uplifts n/a Per-channel pricing
"We moved about 40% of our repeat customers off the aggregators and onto our own site within six months. That's tens of thousands of pounds a year back in the till."
RK
Rachel Kendall — Director, independent pizza group
South-East England · 4 sites

Questions restaurant owners ask.

How quickly can we go live?

Most single-site restaurants are live within 5–10 working days of signing. Menu import, branded website, Stripe setup and POS connection all happen in parallel. Multi-site rollouts follow a staged schedule — your Customer Success manager runs the plan.

Do we need our own domain?

It's recommended but not required. Many customers use something like order.yourshop.co.uk or a new ordering domain. If you already have a website, we can point the ordering subdomain at Andromeda and leave your marketing site alone.

How does it connect to our POS?

Orders drop straight into your Andromeda POS the moment they're paid. Kitchen tickets print, drivers get dispatched, inventory decrements — with no staff intervention. If you're on a legacy POS, our integration layer bridges the gap during migration.

What about our existing Uber / Deliveroo / Just Eat orders?

We integrate with every major aggregator, so those orders land in the same ticket flow as your direct orders. The usual plan is to keep the aggregators running for discovery and slowly shift your repeat customers onto your own site for margin. You're in control of the balance.

Can we run promotions, loyalty and vouchers?

Yes — meal deals, stamp cards, tiered loyalty, referrals, birthday treats and time-limited vouchers are all built in. Set them once in the portal, they apply automatically at checkout across web, app and in-shop.

What about VAT, allergens and compliance?

Allergen information is required by Natasha's Law and is built into the menu editor. VAT is handled per-item with hot/cold and eat-in/takeaway logic. Card processing is PCI-handled via Stripe. GDPR consent is collected at signup. You focus on food, we handle the compliance plumbing.

What it connects to.

Stop paying 30% to sell your own food.

Book a demo. We'll show you the maths, the site, and what your own ordering channel looks like inside a week.

Book a demo